About BRIE
Brie Cross is a PR consultant with more than 20 years in the industry, with expertise in driving fashion, retail, luxury, lifestyle PR and influencer programs. She specializes in brand development, particularly with international designers establishing their brand and building awareness in the North American market, as well as influencer partnerships.
Brie is currently a SVP at KCD, a globally-renowned agency in luxury fashion and events, where she oversees the Media Relations team and supports clients including TOM FORD, Carolina Herrera, Diesel, Delvaux, rini, Farfetch, LoveShackFancy, Mattel Creations and the Council of Fashion Designers of America.
Prior to KCD, during her tenure at Nordstrom, Brie led PR for Olivia Kim's concept shops as well as the retailer's major fashion & influencer projects, working with both national and local media and influencers to grow the retailer's audience and customer base. She was recruited to found the digital arm of the retailer's public relations team, and was a key leader in establishing influencer partnerships and programs for the company.
She began her career with 10 years at PR agencies in NYC including a first stint at KCD and BPCM working with designers and brands to launch collections, open stores, develop influencer programs and support events.
Previous clients and project partners include Nordstrom, Hermès and Hermès Watches, Longchamp and Kate Moss for Longchamp, Céline, Tommy Hilfiger, ALDO, Nike Women, AESOP, Carven, Jérôme Dreyfuss, ADAM by Adam Lippes, Bruno Frisoni, Preen, Warby Parker, goop, Alexander Wang, Cushnie et Ochs, Marc by Marc Jacobs, Good American, J. Crew, Erin Fetherston, Wunderkind, Comptoir des Cotonniers, and Jenni Kayne.